This
course has been designed to help individuals maximise
their career / business and earning potential.
It
can be tailored for the senior executive, politician
or media presenter as well the person launching their
career or business.
Based upon marketing principals it brings together
those elements that influence perceptions within the
market place.
It
is a strategic marketing exercise for those who work
in a competitive environment where visibility can
be the difference between success and failure.
This course will:
Conduct
internal and external personal marketing audits.
Outline
practical personal objectives.
Develop
a personal strategic plan.
Define
you as the product and position you within the market
place.
Package
and brand you in a way that is appropriate for the
market place.
Help
develop the people skills necessary to network effectively.
Establish
a promotional strategy to increase your visibility.
How
it works:
This programme can be delivered to individuals or
small groups and will always be tailored to the needs
of the participants and the market in which they operate.
It covers a comprehensive range of techniques that
make the individual a marketable commodity.
The duration of this programme will depend upon the
requirements of the participants. A typical programme
usually lasts one day.
Follow up takes the form of mentoring where each individual's
progress is evaluated and action plans are reviewed.